Helping businesses stop whispering and start being heard

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With strategy as bold as you are

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Helping businesses stop whispering and start being heard * With strategy as bold as you are *

A communications strategy firm for women entrepreneurs who are done guessing and ready to grow.

You built something real. But your marketing doesn't show it yet. At Unbothered Strategies, we translate your vision into a brand story and communications plan that attracts your ideal clients, builds your credibility, and grows your business. No templates. No guessing. Just strategy built specifically for you.

Our Services

We craft bold, data-informed brand strategies that position women-led businesses to scale with clarity and confidence. From messaging to market positioning, we align every move with your vision and growth goals.
We develop tailored communications plans that amplify your voice, build trust, and drive engagement across every platform. Strategy meets storytelling to help your message land, and last.
We design high-converting email funnels that guide your audience from curiosity to conversion. With strategic sequencing and persuasive storytelling, we turn subscribers into loyal customers.
We conduct in-depth SEO audits to uncover hidden opportunities and optimize your site for maximum visibility. With strategic keyword use, content enhancements, and technical fixes, we help your brand climb search rankings and attract the right audience.
We secure strategic media opportunities that elevate your voice and build lasting credibility. From podcast features to press placements, we craft and manage tailored visibility plans that grow your influence without chasing trends.
We provide strategic grant writing and editing services that align your mission with funder priorities. From research to submission, we craft compelling proposals that position your brand for funding success and long-term impact.

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Let’s Chat

Ready to talk marketing with someone who gets your brand? Schedule an appointment with us gear your business towards success!

Get to know us

Unbothered Strategies was founded by Maria Fernanda Zaldivar, a proud Mexican storyteller turned strategist with roots in journalism and marketing, and a heart grounded in public health. After earning her Master’s in Public Health with a focus on Social and Behavioral Sciences, Mafer built this agency on the belief that systems change when we prioritize connection, elevate community voices, and center women at the forefront.

Unbothered Strategies is more than a communications firm — it’s a home for thoughtful strategy, creative brilliance, and purposeful growth. We believe in the power of knowledge, the strength of women supporting women, and the truth that health, relationships, and visibility are deeply intertwined.

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